Find out how Vision Direct has been using Fresh Relevance and dotdigital to send hyper personalized emails. Interview with Emma Haskell, Head of Customer Retention at Vision Direct.
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If your company has an ecommerce website, the chances are you’re using automated product recommendations. So if everyone’s doing it, how can you stand out? The key is to carefully plan your product…
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If you’re looking for some back to school marketing inspiration, we’ve pulled together some of our favorite email examples and tips.
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When reviewing your personalization tools, there’s a decision you’ll have to make before choosing a vendor. Do you adopt an all-in-one solution? Or would you be better served by a best-of-breed approach?
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We’ve put together some easy-to-implement and scalable strategies that travel brands can add to their marketing toolkit to help drive bookings this summer.
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Here, we’ll walk through the different recommendation types available, why they’re effective, and when to use them.
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Whether you’re already sending basic cart abandonment emails, or you’re eager to get started, these tips will help you squeeze the most revenue out of your efforts...
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Major sporting events are a treasure trove for creative and effective eCommerce campaigns. Here are seven ideas how to turn major sporting events into a marketing grand slam...
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If you're considering developing an in-house cart abandonment email solution, here's what you need to know...
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Fresh Relevance takes triggered emails to the next level, letting marketers target customers based on behavior, preferences and lifecycle stage. Now with an intuitive drag-and-drop UI...
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