Effective email marketing around key holidays can be challenging for brands and retailers. If you’re stuck for inspiration, we’ve put together our favorite Easter email marketing ideas that will guide shoppers…
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How to start sending triggered emails using your ESP or with help from a purpose-built provider - including the types of email you should be sending...
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It’s important to recognize the misnomers surrounding AI and understand what is hype and what is reality...
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Here are 7 of our favorite Mother’s Day email examples to inspire you, along with some tips on how to make an impact with Mother’s Day marketing
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The Amazon Moments rewards initiative could have a serious impact on how we perceive loyalty programs and customer retention in general.
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Here, we’ll look at nine types of customer segmentation you should be using - and the types of content most likely to drive conversions...
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The ideal time to strengthen your customer relationship is while your brand is fresh in their mind: immediately after they’ve bought something. Here are seven ways that online retailers can keep customers…
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Here are some of our favorite marketing emails celebrating the occasion, plus some additional tips to make holiday emails stand out.
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Images are one of the most powerful ways to encourage customers to take action in email marketing. Here, we’ll explore how dynamic images can help you drive email conversions, and some pitfalls to avoid.
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Launching an automated email program is just the start. By reviewing and optimizing campaigns on an ongoing basis, you will supercharge your emails to drive conversions and increase revenue - all without…
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