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Fresh Relevance at IBM Digital Marketing University 2016 in Germany

FR 2016 at IBM Digital Marketing University

Consumers are becoming more demanding when it comes to communication. Today a seamless user experience is expected, with high usability and custom content. Currently, only 22 percent of users feel understood by companies. How can you meet this high communication standard as marketers?

Learn practical techniques to optimize your digital marketing, implement new approaches and ideas and increase user engagement. And leverage this knowledge to build sustainable customer relationships and increase profitability.

Harry Hanson-Smith, head of partnerships, was invited to represent us as IBM Partners

Marketers met him at our booth, to discuss how Fresh Relevance can help with real-time marketing.

This includes...


IBM Digital Marketing University
Thursday, 17 March
Hilton München Park
Am Tucherpark 7
80538 München


Booking a hotel room was a nightmare, because Bayern Munich were playing Juventus at home and the city was full, but we managed eventually. Best wishes to both teams.

IBM PartnerWorld > Global Solutions Directory > Fresh Relevance

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