Fresh Squeezed: Stock Photos, Source Applications, and Sea Life
Here at Fresh Relevance, we like to keep up with what's going on in the marketing world around us. So we want to keep you up to date on our favorite reads of the moment.
We went around the office and asked members of our team to talk about articles that have stood out for them recently.
This is what we found:
Laura Dilley
Graphic Designer
The Best Public Domain Stock Photo Sites 2017
A picture is worth a thousand words and high-quality images can add immense value to your website and emails. However, stock photography can be very expensive which is why you may want to throw some free images into the mix. Just because images are free, doesn't mean the quality has to be sacrificed. This blog lists some of the best stock websites which provide a wide selection of photography and imagery under the Creative Commons Zero (CC0) licence.
Why marketers should embrace being uncomfortable with new technology
As somebody who is fresh to the MarTech industry, this article resonates strongly with me, as I have spent the past (almost) 6 months tackling technology I didn't even know existed. As technology develops, so does the industry I work in, and being comfortable with being uncomfortable is a handy trait to develop if you don't want to get too bogged down in all of the "new" around you.
Sophie Crichton
Marketing
Natasha Kenyon
Marketing Executive
The 10 Best Christmas Adverts of All Time
I am guilty of being one of “those people”. For me, the moment Halloween is over, the Holiday season has begun, and I can start getting excited about tinsel, Christmas movies and mulled wine.
I’m not alone, in early November, big brands start rolling out their holiday marketing campaigns, it has become a tradition. This article from The Telegraph looks back and picks out the best Christmas adverts of all time. They’re a good bunch to get you in the festive mood, and also an interesting way to consider how brands create different emotional responses.
Alibaba Smashes its Single Day Record Once Again as Sales Cross $25 Billion
More than 250,000 transactions a second, that's an astronomical figure and just shows what the consumer nations are capable of. It is always interesting reading about shopping holidays and it makes me think about how many more will be invented in the future of what I can only see to be a sale led economy.
Justis Saayman
Strategic Marketing Consultant
Eoin Groat
Senior Developer
The Architecture of Open Source Applications
All of us are constantly pushing ourselves to improve; as a developer, I've been working my way through a collection of these free online articles (you can purchase physical copies if you've had enough of trees). Each article looks at a high-quality open source project and the reasoning for the key decisions made when building it - it's particularly interesting because we use many of these projects here at Fresh Relevance!
Blue Planet 2: How plastic is slowly killing our sea creatures, fish, and birds
While I live my life with four feet firmly on the solid ground, I am partial to a weekly dive into the deep blue with Sir David Attenborough. While it's usually a cheerful experience, it's also educational, and learning about the effect plastic waste is having on our aquatic neighbors is deeply saddening and a hefty wake-up call. If you've been skipping Blue Planet 2, read this article and get clued up on how you can help the creatures of the sea.
Frellie
Mascot