SOUTHAMPTON, UK – Fresh Relevance, the real-time marketing hub, today announced that its cart abandonment solution is the most recommended by members of Only Influencers - the world’s trusted community for email marketers.
The company has also revealed its top ten tips to help marketers optimise triggered cart and browse abandonment emails for success. Download the PDF for details.
We are currently investigating some cart abandonment and product reco platforms for a client who is on ET/SFMC, and I would like to know if anyone has any experience or recommendations for the following:
- Does anyone have any experience with ExactTarget Predictive Intelligence product?
- Any positive or negative results/comments?
- Does anyone have any experience with:
- Other product recommendation engines?
- Cart abandonment tools … I am thinking of stuff such as abandonaid and the like (i.e. using something other than Email System to power these types of messages)
Most Recommended: Fresh Relevance
CEO of Fresh Relevance, Mike Austin comments: “Only Influencers is a trusted resource for marketing professionals and we are proud that our solution to increase revenues from cart abandonment strategies is the most recommended by its members.” He adds: “Triggered cart abandonment emails are vitally important, however, we also stress the value of browse abandonment which has been proven to deliver in the region of an extra 3% return, when used in conjunction with cart abandonment.”