Presented by Mapp Digital and Fresh Relevance
In recent months, the overall reduction in consumer spending due to COVID-19 and lockdown has meant that retailers are having to become leaner and do more with less.
With the focus strongly set on eCommerce, that can be more easily achieved by breaking down the inefficiencies of operational silos and delivering relevant marketing tactics in order to boost the digital customer experience and sales.
What we’ll cover:
- Post lockdown retail: The need for cost reduction and operational efficiencies
- How to increase efficiency in digital businesses with more effective collaboration across teams
- Be inspired by a medley of best-in-class digital marketing campaigns from leading brands
- The latest COVID-19 stats on the economy and retail sector