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About the event

We're exhibiting at Internet Retailing Conference!

Come and see us at our workshop on The Customer Problems that Personalisation Solves at 2.40PM! 

Key Takeaways include:

  • Build a live picture of a shopper’s preferences through sophisticated behavioural tracking.
  • Enrich purchasing and browsing data with contextual data to target customers with highly personalised content.
  • Show shoppers items based on their interests and past behaviour to help them find what they want more quickly.
  • Leverage sophisticated recommendation algorithms to offer complementary products or services instead of just the products the shopper has already browsed or bought.
  • Use emerging trends and social proof to introduce customers to new products that are relevant to them.
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