With a third of shoppers receiving over 120 emails per week, competition in the inbox is particularly fierce. Whilst generic, wordy emails may be ignored, using dynamic images can be exceptionally powerful in…
Read moreIt was fascinating to read an Essential Retail article about influencer marketing – not least when compared to a study we have just carried out.
Read moreNew research from Fresh Relevance, the real-time personalisation platform, has revealed that retailers risk losing sales by failing to provide product ratings and review information consistently.
Read moreThis week’s roundup includes lots of interesting stats.
Read moreNew research shows that consumers view social proof content as a key part of the decision process.
Read moreStudy highlights that just 20% of fashion retailers surveyed share customer reviews and product ratings
Read moreThe first World Trade Summit of 2019 took place at the University of Southampton Science Park in February and tackled a range of topics relating to international trade and Brexit. The UK’s withdrawal from the…
Read moreWe have taken a look at how marketers put themselves in the strongest position to drive deeper engagement with customers throughout the year, and make them first choice over competitors.
Read moreFresh Relevance, explores why genuine advocacy remains a powerful marketing tactic that elevates the brand experience for travel brands.
Read moreIt’s difficult to escape the many articles heralding the commercial potential of AI — and little wonder Gartner recently announced that 70% of organizations will assist workers with AI by 2021.
Read more