PRESS: AR isn’t just fun and games: Here are the brands at the forefront of functional AR [ClickZ]
In the past couple years, brands have started to incorporate the hot topic of augmented reality into their business.
Read morePRESS: Post-GDPR, merchants adapting [BizReport]
Just two months past the GDPR compliance change, some merchants are adapting well and some are regretting the way they approached the compliance deadline.
Read morePRESS: Why online and the store must work together, not against each other
In today’s omni-channel retail environment, brands are stepping on each other’s toes to offer the flashiest deals, rewards programmes and bonus perks, with the goal of capturing long-term consumer attention…
Read morePRESS: More than 2 in 5 consumers won’t shop from a retailer if they email them with irrelevant information [Marketing Communication News]
In today’s omni-channel retail environment, brands are stepping on each other’s toes to offer the flashiest deals, rewards programmes and bonus perks, with the goal of capturing long-term consumer attention…
Read morePRESS: Fresh Relevance survey identifies how to gain repeat custom [OEN magazine]
In its 2018 Loyalty Forecast, Fresh Relevance, the real-time personalisation platform, identified the four pieces of the loyalty puzzle, breaking down the touchpoints that create repeat customers.
Read morePRESS: Shoppers May Shun Retailers with Poor Product Suggestions [eMarketer]
Email marketing is one of the most evergreen retail tactics. It's also one of the most targeted forms of messaging since recipients opt-in and often provide solicited information or preferences. Despite these…
Read morePRESS: More than half won’t shop brands with difficult websites [FierceRetail]
Convenience, experience, services and communications are the winning ingredients in keeping customers happy and loyal, according to a 2018 Loyalty Forecast from Fresh Relevance and research firm YouGov.
Read morePRESS: Out The Door: Consumers Will Leave Over Irrelevant Emails, Study Shows [MediaPost]
Retail shoppers are fickle. And one thing that could well drive them away is meaningless email, according to a study by Fresh Relevance, commissioned by YouGov Plc. Of 1125 U.S. consumers polled, 41% would…
Read morePRESS: Boost Consumer Loyalty With Enhanced Personalization, Convenience [WWD]
To maintain consumer loyalty, keep it simple. A new report, “2018 Loyalty Forecast,” released by personalization platform, Fresh Relevance in conjunction with YouGov confirmed that shoppers continue to patron…
Read morePRESS RELEASE: More Than 2 in 5 Americans Won’t Shop from a Retailer if They Email Them with Irrelevant Information
Study finds that a balance of communications, convenience, experiences and services are the four pieces of the modern customer loyalty puzzle
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