In today’s omni-channel retail environment, brands are stepping on each other’s toes to offer the flashiest deals, rewards programmes and bonus perks, with the goal of capturing long-term consumer attention…
Read moreIn today’s omni-channel retail environment, brands are stepping on each other’s toes to offer the flashiest deals, rewards programmes and bonus perks, with the goal of capturing long-term consumer attention…
Read moreIn its 2018 Loyalty Forecast, Fresh Relevance, the real-time personalisation platform, identified the four pieces of the loyalty puzzle, breaking down the touchpoints that create repeat customers.
Read moreEmail marketing is one of the most evergreen retail tactics. It's also one of the most targeted forms of messaging since recipients opt-in and often provide solicited information or preferences. Despite these…
Read moreConvenience, experience, services and communications are the winning ingredients in keeping customers happy and loyal, according to a 2018 Loyalty Forecast from Fresh Relevance and research firm YouGov.
Read moreRetail shoppers are fickle. And one thing that could well drive them away is meaningless email, according to a study by Fresh Relevance, commissioned by YouGov Plc. Of 1125 U.S. consumers polled, 41% would…
Read moreTo maintain consumer loyalty, keep it simple. A new report, “2018 Loyalty Forecast,” released by personalization platform, Fresh Relevance in conjunction with YouGov confirmed that shoppers continue to patron…
Read moreStudy finds that a balance of communications, convenience, experiences and services are the four pieces of the modern customer loyalty puzzle
Read moreFresh Relevance, the real-time personalization platform for email, mobile, and web, today announced its partnership with Contactlab, the leading engagement marketing platform for commerce-focused companies and…
Read moreIn the world of online retail, we are always searching for new ways to prove to our customers that our products and services are the best. If we say it, then it is seen as marketing, but if someone else who…
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