PRESS: MyOptique sees bright future with new platform [Retail Technology]

MyOptique Group – whose brands include Glasses Direct and Sunglasses Shop – has seen significant success with a new real-time personalization platform. It’s using the Fresh Relevance platform for email, mobile and web and incorporating personalized real-time content such as product recommendations on its website and in triggered and campaign emails.

 

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05/17/2018 Media Coverage