Fresh Relevance is the real-time marketing hub for online retailers.
Choose between Countdown Timers with animated seconds and quieter versions without
Other uses of live images include real-time offers (for example show the current hourly deal whenever an email is opened) and real-time pricing (for example read the current price of a flight, advertised in your email, from your booking API). More about SmartBlocks
These applications make marketing more effective by increasing automation and giving marketers control over prices and offer availability in real time - even for channels such as email where traditionally the content was fixed at send time.
Our SmartBlocks work in emails as well as web pages and can drive urgency in various ways including promoting sales starting and ending, highlighting next day delivery or same day order.
They use standard HTML for layouts, so you have nothing to learn and it's easy to keep consistent formatting with your other marketing content.
As always, with Fresh Relevance you are in full creative control.
To keep your marketing topical, you can edit Slot Rules to display different content, without editing the web page or email. Here's a topical countdown timer that we're using to generate interest. (It links back to this page.)
This countdown has a slowly changing background color, but you could also vary font color, typeface (!), font size etc.
You've got the full power of HTML and CSS, so we're sure that clients will come up with a lot of ideas that are much cleverer than this!
We're not suggesting that you use a rotating countdown every day, but once in a while it could really attract attention.
Add a real-time weather forecast to emails and web pages, which renders at time of open.
This feature is also not just for retailers. Travel Marketers can include the forecast in countdown emails for a customer's holiday, to engage them prior to their trip and make them think about purchasing things now.
Fresh Relevance Weather Forecasts are very easy to set up for use in both emails and on your website, to show the individual the weather forecast near them, or the forecast for where they are travelling.
You are in full control of how the weather forecast is presented, so you can create beautiful weather forecasts which match your branding.
Fresh Relevance delivers real-time, personalized content. Paste Slots (little chunks of HTML) into your emails or web pages and we fill them with SmartBlocks (real-time, personalized content):
we have received excellent support, technical expertise and account management which has helped us to grow as a brand.
Jonathan Chapman, Head of E-Commerce at Sunuva