The Personalization Platform to boost ROI.
Fresh Relevance empowers digital marketers to increase online sales and build long-term customer loyalty through right-time, data-driven web, mobile and email personalization with predictable ROI.
About IBM Marketing Cloud
IBM Marketing Cloud is a cloud-based digital marketing provider that offers email marketing, lead-to-revenue management and mobile engagement solutions. IBM Marketing Cloud uses customer data and individual behaviors, collected from a variety of sources, to inform and drive personalized interactions in real time. IBM Marketing Cloud powers the delivery of exceptional experiences for customers across the buyer journey by leveraging key data, providing analytical insights and automating relevant cross-channel interactions. As part of IBM, IBM Marketing Cloud helps make it easier to design meaningful customer experiences across applications, devices and time, accelerating today’s results and tomorrow’s ambitions. IBM Marketing Cloud is trusted by more than 5,000 brands around the globe.