Moss Bros attributes £5,000 of sales a week to Fresh Relevance

Quote

"The Fresh Relevance solution is something that I believe every eCommerce retailer should have"
- Matthew Grisman, Database Services Manager, Moss Bros Group Plc

Solution

An iconic brand on the UK high street, Moss Bros has over 135 retail stores and a burgeoning eCommerce business, Moss Bros online, launched in 2009.

Moss Bros initially contacted Fresh Relevance to help with shopping cart abandonment. However they soon realised that Fresh Relevance could deliver even greater benefits such as access to realtime visitor data for insight into customer needs, wants, trends and behaviours, positively impacting its operations.

Results

Moss Bros are recording an 80% open rate from Fresh Relevance cart abandonment emails

08/02/2014 Case Studies