How 3 baby and kids businesses use personalization to increase conversions

Parents – and other family members and friends – don’t want to be browsing websites for hours for toys and clothes that the kids they know will like, hidden in between all the products that aren’t relevant. They want to make sure the products are safe and the brand they’re buying from is trustworthy (and if the kids distract them, they may abandon their basket without meaning to).

Download the lookbook to find examples from three baby and kids businesses to see how they stay relevant to each unique customer and how they make the customer experience easy and efficient.

Find inspiration on how to generate revenue and make your customers happy, including:

  • Product recommendations
  • Triggered emails
  • Social proof
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