The Lookbook Series - Fashion

How 6 fashion businesses use personalization to increase conversions

In a crowded digital landscape with fluctuating consumer preferences, online fashion retailers need to know their shoppers inside out to provide a targeted experience that converts. 

In this lookbook, you'll discover how 6 fashion businesses create seamless, tailored experiences using tactics including:

  • Product recommendations
  • Countdown timers
  • User-generated content
  • Popularity messaging
  • Cart abandonment emails
  • Price drop emails