Unlock the power of a friction-free customer journey and supercharge your eCommerce success!

🚀 Discover the impact of eCommerce friction
Learn how even the tiniest hurdles can lead to abandoned carts and lost customers. Gain insights into reducing friction to skyrocket your conversion rates and boost brand loyalty.

💡 Master the friction-free customer journey
Get actionable tips and proven tactics to streamline your eCommerce experience. Our experts will guide you through practical examples and real-life strategies, empowering you to create a seamless customer journey that drives unparalleled success.

What we’ll cover:

  • Site search optimization – Fresh Relevance
    Unlock the secrets to optimizing site search for enhanced user experience.
  • Personalization magic – Fresh Relevance
    Deliver personalized customer journeys with dynamic product recommendations, enticing banners, and more.
  • Cohesion across devices – Fresh Relevance
    Create a cohesive cross-channel experience to cater to the needs of cross-device shoppers.
  • Triggered emails for success – Mapp
    Harness the power of triggered emails to engage customers at the right time and guide them through a seamless journey.
  • Checkout optimization – Vaimo
    Maximize conversions by optimizing your checkout process with flexible payment options and transparent cost communication.


In partnership with:


Camilla Bass
Camilla Bass

Senior Content Marketing Manager

Fresh Relevance

Josh Beale

Principal Account Director, Global Retail and CPG


Gary Feuerstein

Growth & Strategy Consultant


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