PRESS RELEASE: Leger Shearings Group to make online experience as inspiring as their tours with Fresh Relevance personalization platform

Fresh Relevance is proud to announce that Leger Shearings Group has selected its versatile personalization platform to power personalized experiences for their customers online.

Leger Shearings Group is known for its diverse range of fully escorted coach holidays, educational tours, and flexible self-drive breaks across the UK and Europe. By selecting Fresh Relevance to power personalization across their website and email marketing, Leger Shearings Group will be making the online experience as tailored as the tours they offer. The business will take advantage of the rich feature set within the Fresh Relevance platform, including product recommendations, cart abandonment emails and data capture.

“We’re delighted to welcome Leger Shearings Group to the Fresh Relevance family and are excited to help them provide their customers with a more tailored and valuable experience online,” says Mike Austin, CEO & Co-founder at Fresh Relevance.

About Leger Shearings Group

The Leger Shearings Group is the UK’s largest escorted coach tour operator, offering self-drive breaks, holidays to the UK and Europe, Battlefield Tours and educational experiences across 4 different brands.

About Fresh Relevance

Fresh Relevance is a versatile personalization and decision engine that helps businesses provide a more tailored and valuable experience to their customers. The platform integrates seamlessly with other industry-leading platforms, joins up data silos and offers powerful solutions to help businesses continually optimize the customer experience. The result: improved conversions, customer value and retention.

Today, more than 350 businesses around the world are using Fresh Relevance, including Rip Curl, Space NK, Hoseasons and Contiki.