Social proof - the secret ingredient to your customer lifecycle marketing
With the rise of UGC and real-time marketing, social proof has become a cost-effective tactic for retailers to acquire, grow and retain customers. By leveraging testimonials, reviews, top selling products and more, you’re helping customers make a purchase decision and feel confident about their choice.
Download this whitepaper to learn what social proof is, why it works and how to use it. You will discover:
- Five powerful forms of social proof.
- How to harness them in your customer lifecycle marketing.
- Retailers who do it well.
- Easy ways to get started.