The Lookbook Series - Active Lifestyle

How 4 active lifestyle businesses use personalization to increase conversions

When shopping in-store for active lifestyle products, knowledgeable sales clerks are on hand to help customers navigate what are often niche, expensive and technical purchases. To succeed in the eCommerce space, active lifestyle businesses need to reproduce that in-store experience online.

Download the lookbook to discover how to keep your customers actively engaged, and find examples from four active lifestyle businesses using the following tactics:

  • Data capture
  • Social proof
  • Product recommendations
  • Triggered emails
  • Dynamic content