Real-Time Email Marketing for Power Reviews
Integrate Power Reviews in Emails and Web Pages.
Fresh Relevance pulls your product reviews from the Power Reviews API, including scores and counts.
It can then use these review scores within product recommendations in all your emails and web pages.
This is a great use of social proof that encourages your shoppers to buy.
Fresh Relevance supports other reviewing platforms platforms too, so this is for everyone, not just for Power Reviews. Click here to read more.
People use Social Proof not just when choosing between products, but as an indication of how trustworthy a website might be.
A site that publicises its a good reputation by displaying its review scores is thought less likely to sell faulty or substandard goods and/or services, as this could damage their brand’s reputation.
Social Proof is also vital when shoppers are faced with uncertainty, such as buying a product for the first time.
Read More About Social Proof
- Feature Page
- User Generated Reviews and Ratings in Emails
- eBook: How to Leverage Social Proof to Drive Online Sales and Engagement
- How to Leverage Social Proof to Drive Online Sales and Engagement
- Social Proof - The Secret Ingredient To Your Customer Lifecycle Marketing
Although there are many kinds of Social Proof, reviews and ratings are arguably the most powerful.
Having a large number of reviews and ratings can help to build trust and credibility within your site, proven by MarketingSherpa who found that customer reviews boost clickthrough by 25% in eCommerce product emails.
Power Reviews, BazaarVoice and Trustpilot are three of many notable eCommerce reviews and rating providers in the market today.
Established in 2013 and based in Southampton, UK. Fresh Relevance is the real-time engagement marketing company that drives sales for online retail and travel brands with real-time, hyper-personalised website and email content.
About Power Reviews
The PowerReviews mission is to unify and amplify the voice of the consumer throughout their journey, across all channels to help consumers make better purchase decisions and to help businesses drive sales and improve products and services. Read more.