Getting inspired at Fresh Relevance Community Day 2019
Customers, friends and partners gathered to share challenges, strategies and inspiration from their personalization journey. If you need a refresh, here are some of the highlights.
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Types of product recommendations to personalize the customer experience
Here, we’ll walk through the different recommendation types available, why they’re effective, and when to use them.
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10 best practices for cart abandonment emails that recover revenue
Whether you’re already sending basic cart abandonment emails, or you’re eager to get started, these tips will help you squeeze the most revenue out of your efforts...
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7 ways online marketers can drive sales using major sporting events
Major sporting events are a treasure trove for creative and effective eCommerce campaigns. Here are seven ideas how to turn major sporting events into a marketing grand slam...
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Why home brew cart abandonment emails can give you a headache
If you're considering developing an in-house cart abandonment email solution, here's what you need to know...
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Homepage personalization examples to keep shoppers coming back
To get the most out of personalization, it’s crucial that shoppers receive a one-to-one experience every time they interact with your company. Often, that starts with the homepage. Here are plenty of homepage…
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New easy-to-use interface simplifies email trigger selection
Fresh Relevance takes triggered emails to the next level, letting marketers target customers based on behavior, preferences and lifecycle stage. Now with an intuitive drag-and-drop UI...
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IRX19 video interview: eCommerce personalization challenges and predictions
InternetRetailing Editor-in-Chief Ian Jindal caught up with Fresh Relevance to discuss the latest trends in martech...
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New control groups feature makes it easy to measure performance
What effect do your online campaigns actually have on customer behavior? Our latest enhancement lets you create control groups to accurately and easily track the sales uplift from any digital marketing tactic…
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3 ways to engage fashion customers with social proof
Here, we’ll look at how fashion brands and retailers can inspire shoppers, increase urgency, and build trust with readily available social proof content...
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