Fresh Relevance users now get even more value out of marketing segments: Lists can automatically be synchronized between the personalization platform and major ESPs.
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Taking a personalized approach to Black Friday marketing will help you turn new visitors into first time buyers, and keep them coming back for more.
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We know you’re always striving to understand your customers better. What do they want to buy? When do they feel like buying it? How much are they likely to spend? Our new Audience Analytics dashboard lets you…
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If you’re looking for some back to school marketing inspiration, we’ve pulled together some of our favorite email examples and tips.
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We’ve put together some easy-to-implement and scalable strategies that travel brands can add to their marketing toolkit to help drive bookings this summer.
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Today’s popovers have evolved to enhance the customer experience with relevant offers, information and reminders. Keep reading for popover best practices, and our favorite examples to get you inspired.
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Whether you’re already sending basic cart abandonment emails, or you’re eager to get started, these tips will help you squeeze the most revenue out of your efforts...
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To get the most out of personalization, it’s crucial that shoppers receive a one-to-one experience every time they interact with your company. Often, that starts with the homepage. Here are plenty of homepage…
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Website personalization allows marketers to treat customers as individuals. And it's become key for allowing eCommerce companies to stand out in today's cluttered digital environment. If you’re not already…
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It’s important to recognize the misnomers surrounding AI and understand what is hype and what is reality...
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