Effective marketing around key gift-giving occasions like Valentine’s Day can be tricky for retailers of all sizes, even the big retail giants. To facilitate this increased demand and competition, it’s more…
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To state the obvious - returns are certainly not good for the retailer. It isn’t just the lost sale, but the not inconsiderable costs linked with overseeing the process. So what can you do to reduce the…
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A look at the spike in web traffic around Black Friday shows that the Thanksgiving holiday weekend still offers a big opportunity for online merchants, if handled correctly.
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Black Friday one of my favorite topics. But in the last few years, some merchants have announced that they won’t participate in Cyber Week sales. They say the discounting is too deep and that the event even…
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Get your Pimms and bunting at the ready, because the weekend of the royal wedding is upon us! This weekend, on May 19th 2018, Prince Harry will be married to Meghan Markle at St. George’s Chapel in Windsor.…
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This year, the Lunar New Year falls on February 16th, and 2018 is the Year of the Dog so from us here at Fresh Relevance to you; xin nian hao! Our Pinterest board is packed with brands that have celebrated the…
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The Super Bowl is not just a stand out event for sports fans and chicken lovers; it’s also a huge day in advertising and marketing. Last year, 111.3 million people watched the Super Bowl, so with such a large…
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Thanksgiving, Black Friday, and Cyber Monday have all been and gone and we’re missing the discounts. So we thought that we’d nostalgically flick through our favorite emails of the sales period and share them…
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Snap! Online Traffic for 2017 looks exactly the same as Black Friday 2016. Here's our chart for both years.
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Halloween is an increasingly popular celebration across the globe, and retailers are jumping on the bandwagon, attempting to make the most out of this growing opportunity for sales. So we’ve been keeping an…
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