Black Friday 2019: How to turn bargain hunters into loyal customers
Taking a personalized approach to Black Friday marketing will help you turn new visitors into first time buyers, and keep them coming back for more.
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How social proof can help retailers over Black Friday Weekend 2019
Applying social proof tactics in marketing offers a little method to the madness of the ‘Black Fiveday’ long weekend while helping guide and convert browsers into customers. Here’s how.
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4 Back to school email tactics to make you top of the class
If you’re looking for some back to school marketing inspiration, we’ve pulled together some of our favorite email examples and tips.
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7 ways online marketers can drive sales using major sporting events
Major sporting events are a treasure trove for creative and effective eCommerce campaigns. Here are seven ideas how to turn major sporting events into a marketing grand slam...
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7 inspiring Easter email campaigns
Effective email marketing around key holidays can be challenging for brands and retailers. If you’re stuck for inspiration, we’ve put together our favorite Easter email marketing ideas that will guide shoppers…
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7 Fantastic Mother’s Day email marketing campaigns
Here are 7 of our favorite Mother’s Day email examples to inspire you, along with some tips on how to make an impact with Mother’s Day marketing
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5 memorable marketing emails celebrating Chinese New Year
Here are some of our favorite marketing emails celebrating the occasion, plus some additional tips to make holiday emails stand out.
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Convenience more important than ever around gift-giving holidays
Effective marketing around key gift-giving occasions like Valentine’s Day can be tricky for retailers of all sizes, even the big retail giants. To facilitate this increased demand and competition, it’s more…
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Social proof tactics to reduce your online returns rate
To state the obvious - returns are certainly not good for the retailer. It isn’t just the lost sale, but the not inconsiderable costs linked with overseeing the process. So what can you do to reduce the…
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Black Friday 2018: Our key takeaways
A look at the spike in web traffic around Black Friday shows that the Thanksgiving holiday weekend still offers a big opportunity for online merchants, if handled correctly.
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