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Product enhancement: New Visitor Details page

May 26th 2023

By Tali Kojuman

UI/UX Designer

Introducing our new Visitor Details page, an updated version of our Shopper Details page. The new Visitor Details page offers a better, modernized user experience and additional functionality, which means you can benefit from an improved understanding of each visitor’s journey.

Keep reading to discover what’s new and how to get started.

What’s new

Visitors Detail Page

We’ve refreshed the Visitor Details Page to make it easier for you to use, and we’ve added the following upgrades:

  • A new visitors info panel displayed on every page that gives you an overview of the visitor, including name, email address, IDs, opt-in status and location.
  • Expandable panels to view and/or adjust the information visible for that visitor, as well as their control group allocation and experiences they are on.
  • A new analytics tab to provide summary data about that visitor’s browsing and purchase history, including lifetime order value, average order value, abandoned order value, products browsed value, top browsed products, and top purchased products.
  • A redesigned audit log to make it easier to view each visitor’s history.
  • A redesigned devices info field to make it easier to read and understand.

Visitor Details Page screenshot

Visitors Report and Current Sessions

You can also benefit from a refreshed, easier to use Visitors Report and Current Sessions that now include the following additions:

Visitors Report

  • The Visitors Report is now a tab on the Visitor History Page and has been renamed to Finished Sessions.
  • New columns have been added to give you a quick view of key data points, including location, purchased value, device type, and last seen SmartBlock.
  • A datepicker has been introduced so you can now select the time range you want to see sessions for.
  • Filters have been added to help you find sessions of interest, including identified visitors, device type, whether they were in a control group, and which experiences they were in.

Finished Sessions screenshot

Current Sessions

  • Current Sessions is now a tab on the Visitor History Page and has been renamed to Live Sessions.
  • New columns have been added to give you a quick view of key data points, including purchase value, browsed value, device type, last seen SmartBlock, and viewed items.
  • Filters have been added to help you find the live sessions of interest, including identified visitors, which experience they are in and whether they are in a control group.

Live Sessions screenshot

Final thoughts

If you’d like to learn more about getting started with the new Visitor Details Page and you’re already a customer, simply get in touch with your account manager. If you’re not already using Fresh Relevance, book a demo to find out how your business could benefit from using this and our wide range of personalization tools.

By Tali Kojuman

UI/UX Designer

As UI/UX designer, Tali specializes in crafting intuitive and visually captivating interfaces. With a focus on customer needs, Tali creates designs that seamlessly enable users to achieve their goals with ease.