Shopify Integration

Real-time personalization and optimization for Shopify & Shopify Plus

Turbo-charge your online store and emails with a joined up, customized brand experience that accelerates conversions.

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One platform to collect customer data, personalize and optimize.

Fresh Relevance offers you all the digital marketing tools you ever wanted in one easy-to-use system. Choose from our extensive platform the features that are right for your needs.

Behavioral targeting

Present shoppers with content tailored to their latest behavior, interests and context. Using advanced segmentation, you can show shoppers relevant products when they’re most interested. And treat them differently, whether they’re just browsing, one-time buyers or lapsed customers

Dynamic content

Automatically generate compelling web and email imagery that is unique, relevant and up-to-date, the instant a shopper interacts with your marketing content. This includes hero banners, product images, copy, loyalty program balances and more. You can base content on behavioral, transactional and contextual data, such as location, weather and time of day.

Product recommendations

Have full control over the products you suggest to shoppers. Using over 20 different types of product recommendations and filters, you can design an AI-powered web and email recommendations strategy that meets your unique business goals.

Triggered emails

Recover 4x more shopping carts with the leading cart recovery provider in the UK. We can identify more shoppers than any other platform and bring them back to your website, resulting in an average sales uplift of 11%. You can also set up multi-step programs and advanced behavioral email triggers, including price drop and back in stock alerts.

Social proof

Create FOMO by letting customers know which products are creating a buzz on your website. Include product ratings and reviews, product popularity messaging, UGC and more in your online store and emails to build trust and show what others are buying.

Data at your fingertips

Integrate Shopify data with any other marketing platform and enrich your systems with the data you collect in Fresh Relevance. You can export a feed of transactional and behavioral customer data to your ESP, CRM and other marketing software.

Campaign optimization

Demonstrate the effectiveness of web and email initiatives, discover which tactics help you meet your KPIs and optimize marketing based on customer behavior. Our extensive suite of real-time testing and reporting tools includes control groups, A/B/n and multivariate testing.

Quick & easy implementation

Our platform can be added to any Shopify website with a few clicks. Simply install the Fresh Relevance app from the Shopify App Store - getting started couldn’t be easier.

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Fresh Relevance is the comprehensive personalization platform for digital marketers that drives revenue and loyalty by delivering a targeted cross-channel customer experience. Powered by real-time data and machine learning, Fresh Relevance seamlessly works with the existing martech stack, unifies siloed data and tracks all customer behavior. Providing unique, actionable insights into each shopper, the platform helps select the most relevant tactics from an unrivalled range of digital marketing tools to guide customers along their journey across channels and devices.


About Shopify

Shopify makes it easy to build and manage your online store. It is a complete eCommerce solution that allows users to set up online stores to sell goods. It lets you organize your products, customize your storefront, accept credit card payments, track and respond to orders - all with a few clicks of a mouse.