actito and fresh relevance

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Translate the powerful data model provided by Actito into personal, automated customer experiences across your emails and website.

Actito users choose Fresh Relevance to:

  • Capture behavioral and transactional data from website visitors.
  • Apply a comprehensive suite of personalization tactics.
  • Identify shoppers with sophisticated data capture tools.
  • Provide customers with a tailored experience across channels.

Deliver an experience that set you apart from the competition

By seamlessly integrating Fresh Relevance with Actito’s campaign and data API, you can create conversion-boosting email and web campaigns that increase conversions and drive customer loyalty.

Benefit from higher ROI by using Fresh Relevance to create advanced triggered emails, such as price drop messages, back-in-stock alerts and multi-stage abandonment emails which are sent via Actito.

You can increase conversions even further by adding personalized content to your emails and website, including AI-driven product recommendations, location-based content and dynamic hero banners that are unique to each individual.

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Comprehensive set of cross-channel personalization tools

Features include dynamic content, social proof, behavioral targeting, advanced email capture, product recommendations and triggered emails.

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Extensive dashboards

Access granular insights into how each segment is performing. Test and optimize marketing based on customer behavior and ROI.

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Improved website identification rate

Fresh Relevance identifies more shoppers across channels and devices than any other platform which enables you to email more shoppers.

Puts marketers in the driving seat

You can access and join up customer data, design sophisticated campaigns and make changes to your website content using our intuitive WYSIWYG and drag-and-drop editors.

Quick & easy implementation

Thanks to the pre-built integration with Actito, getting started is just a question of entering your Actito API log-in credentials into Fresh Relevance and following the step-by-step set-up instructions within Actito.

To collect customer data and personalize the experience across channels, Fresh Relevance can be added to any website with a few clicks.