Fresh Relevance is the comprehensive personalization platform for digital marketers that drives revenue and loyalty by delivering a targeted cross-channel customer experience. Powered by real-time data and machine learning, Fresh Relevance seamlessly works with the existing martech stack, unifies siloed data and tracks all customer behavior. Providing unique, actionable insights into each shopper, the platform helps select the most relevant tactics from an unrivalled range of digital marketing tools to guide customers along their journey across channels and devices.
Founded in 2001, Pure360 are a UK-based email & SMS marketing provider who specialise in understanding their clients and getting the very best results from their campaigns. They work with over 1400 organisations including brands such as innocent drinks, The FT, Bravissimo, PayPal and Occam.
Their company vision is “redefining email to transform our customers’ digital marketing results”. They allow marketers to send clever, results-driven campaigns without over complicating things.
They believe the future of the digital marketing landscape is a best-of-breed platform, integrated into key business systems to allow recipients to receive personalised, targeted campaigns built around their behaviour.